Arriving from Osaka, Japan, esteemed minimalist brand miratap opened its first flagship showroom in the Philippines, located in Greenhills Mall. Dating back to 1979, the brand’s name combines “mirai,” meaning future in Japanese, and the word “tap.” This aligns with its objective of being a forward-looking brand with a commitment to minimalist and future-ready design.
Through miratap’s partnership with Dexterton, Filipino homeowners and design professionals are introduced to the brand’s philosophy. “We really liked the fact that they knew what they were trying to be, what they were trying to sell as a brand,” states Dexterton CEO Audrey Go-Liu.
miratap President Taro Yamane remarks, “Dexterton shares our passion for creating environments that harmonize form and function. Through this partnership, we’re bringing to a wider audience our design philosophy of Japanese minimalism that evolves with the times yet stays true to its origins.”
The theme of miratap’s debut is kanaeru, which means to “grant, realize, or fulfill” in Japanese. In the newly inaugurated 300-sqm area showroom, the brand provided an immersive experience where guests are shown exactly what they aim to fulfill as a brand: minimalist designs that segment functionality and Japanese timeless craftsmanship.
Guests can view the brand’s kitchen systems, vanities, washbasins, bathroom fixtures, doors, partitions, and other interior and exterior elements. The showroom carefully arranged the products within intentional spaces. This gives guests a picture of how miratap’s products can be integrated into their everyday lives.
Among the highlighted products is the Washbowl Shigaraki Concrete series. Known for its long history of pottery product production, Shigaraki is a region in the Shiga Prefecture that is recognized as one of Japan’s Six Ancient Kilns–ceramic production sites with long histories. Utilizing Shigaraki clay, the product has a simple, unglazed texture seen in Shigaraki ware. This series features the signature miratap minimal design, with traditional craftsmanship that allows these products to last for many years to come while complementing contemporary living spaces.
This careful craftsmanship that people have come to expect from Japanese brands is present in each of miratap’s products. Their kitchen systems, for instance, address the needs of homeowners through functional design. Their Grad45 System Kitchen is made out of stainless steel, which tackles kitchen concerns such as waste and mold. Features such as the fine hairline patterns, rounded sink edges, and easy-to-grip drawers indicate the brand’s amalgamation of attention to detail and simplicity. Aside from this full kitchen system, miratap also offers compact kitchen systems that are ideal for smaller spaces.
miratap President Yamane has always wanted to enter the Philippine market, stating, “There [are] many young people in the Philippines, and they are trying to build their houses. That is why we’ve always wanted to go into the Philippine market.” Meanwhile, Go-Liu highlighted the growing appreciation for Japanese design culture among Filipinos: “We’ve seen a rising demand for sleek, functional, and minimalistic living solutions.”
Alongside miratap, Dexteron bridges the gap between Japanese design and precision to Filipino homes. Anchored on Japanese minimalism and an innovative approach, the brand seeks to cement itself in the Filipino market. While miratap is still building its foundation in the Philippines, President Yamane is already envisioning a bright future for the brand, expressing, “In the future, we want to be a brand that young people aspire to get when they build their houses.”
Photographs provided by miratap.
Read More: Miratap: The Latest Innovator of Kitchen Systems
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