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Trends

Beet: The Fall Color Trend You Need to Know About

September 18, 2024
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By 
Hannah Haber

There’s no denying that fall is synonymous with warm colors. Reds, oranges, yellows, browns, and purples reflect the vibrant tones of fallen leaves that typically make up this season’s palette. At home, these classic shades bring a cozy and inviting atmosphere whether used in small or large accents. However, a surprising and less traditional hue has joined the usual mix this year. Beet offers a bold and unexpected twist to your home’s fall decor. 

Emerging from the Depths of Earthy Colors

Emerging from the Depths of Earthy Colors.
Photo from Pinterest

Beet isn’t a common sight in interiors. Its highly saturated tone, sitting between purple and red, is the very reason why it appears “elusive.” 

At first glance, it may look like burgundy, wine red, or dark plum. Reath Design principal Frances Merrill added that it can be difficult to know its exact tone and it’s often “mistaken as brown.” To some extent, this trending fall color has a riddling characteristic that will leave you wanting to explore its nuances further. This gives beet the power to create a dynamic design to most interior spaces. 

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But due to its brown undertones, it can appear muted in certain light conditions. Imagine purple but more grounded, or a dark maroon with a hint of purple. Such a unique quality categorizes beet as an earthy color, which separates it from the usual vibrant hues. 

It exudes depth, richness, and sophistication that effectively establishes a dramatic interior. But despite having an initial moody and imposing impression, beet is still capable of creating a soothing and energetic atmosphere. The key lies in how you use it in your home.

Why Beet Dominates the Fall Season

Why Beet Dominates the Fall Season.
Photo from Pinterest

Of all the warm colors available, you might wonder why people seek out beet to welcome this year’s fall decor. Its rarity and ability to shift hues with light makes it an even more intriguing choice. But this trending saturated fall color is so much more than the hype of being a trending hue.

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With its striking shade, beet serves as a fresh departure from the long fascination towards neutral tones. It can instantly elevate the mood of any interior space whether used sparingly or generously. 

It’s even regarded as the unexpected new neutral because it pairs beautifully with a variety of colors and textures in different approaches. Warm-toned woods like maple and oak complement beet’s subtle warm base tones, which effectively fits a traditional interior style. 

Like other vibrant hues, it additionally provides a nice contrast with lighter colors, especially in shades of white and beige. It further works well with similar eye-catching colors such as blue and yellow, or with similar shades of purple and red to create a monochromatic look. 

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In addition to defying neutrals, its undertones and tertiary color group are also the reason behind its popularity this year. Although it’s the uncommon shade in the group, beet still maintains a strong connection to the core colors of fall. Since it lies somewhere between purple and red with a drop of brown and earthiness, beet comes out as a combination of fall’s essential elements. And this unique feature positions beet as a special choice for interiors, especially in this season. 

The Best Beet Alternatives

Best Fall Colors of 2024 to Decorate Your Home.
Photo from Behr

As described earlier, beet is a hard-to-find color. However, there’s no need to browse the entire hardware store or home goods market just to find its exact shade. 

As interior designer Noz Nozawa says, beet is one of the vivid “earthbound hues” you’ll find a sense of timelessness and comfort. This implies that this color’s flavor-forward yet grounding aesthetic, rather than its specific hue, is what truly resonates with people. So, here are some of beet’s similar shades you can use as alternatives. 

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Aubergine Purple 

It’s a deep, rich shade of purple that leans towards a slightly brownish or grayish hue. Think of the color of ripe eggplants or a deep wine. Thanks to its dark, velvety color, it can evoke feelings of luxury, maturity, and mystery in a space. This pairs well with neutrals like white, black, and gray, as well as with other deep colors like navy blue and burgundy.

Dark Burgundy

If beet is a purple-red hue, this color is a deep, rich shade of red that leans towards purple. It’s a classic color that exudes elegance and sophistication similar to the color of fine wine or a luxurious velvet fabric. Additionally, dark burgundy exudes confidence, coziness, and intrigue, which makes it one of the most common fall colors to use. Aside from neutral tones, it can be combined with its complementary colors like teal and green, and analogous colors like purple, brown, and oranges.

Claret

It’s a deep, rich red wine color that is slightly darker and more muted than pure red. It often has a hint of brown or purple as a nod to Bordeaux wine. Its intensely vivid shade complements similar colors like mauve and plum and metallic accents. It even blends well with greens and oranges to create a more vibrant and eye-catching look. 

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Along with the signature palette, beet offers a fresher approach to your home’s fall decor. It’s the color addition that envelopes a space with a sense of newness and rarity yet still familiar and easy to connect with. 

Read more: Espresso: A Unique Neutral Color Adding Warmth and Drama to Interiors

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Hannah Haber
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